The Business Development - Customer Relations Director plays a pivotal role in supporting Axon’s international growth. Working closely with Public Safety Customers and the Axon Sales team, this role is responsible for managing and advancing strategic sales opportunities, building strong customer relationships, and ensuring seamless execution across quoting, communications, and internal processes.

This is a strategic, outward-facing role - engaging directly with senior police and government leaders to build partnerships that accelerate digital transformation, improve officer and citizen safety, and modernize how law enforcement operates through cloud and connected technologies.

You’d act as the bridge between Europe’s Public Safety community and Axon’s global ecosystem - influencing long-term strategy, advising senior officials, and representing Axon at key forums. It’s a chance to move from leading change within the system to shaping it from the outside, with real impact at continental scale.

What You’ll Do

• Develop and execute strategic engagement plans targeting key senior officials and leaders within international police services across Europe, the Middle East, and Asia.
• Build and nurture influential relationships with key decision-makers to promote Axon's value propositions, ecosystem integrations, and cloud services.
• Collaborate closely with cross-functional teams, including Sales, Marketing, Product Development, and Legal, to ensure alignment and support for engagement initiatives.
• Serve as a trusted advisor to senior officials, providing insights and guidance on leveraging Axon's solutions to enhance operational effectiveness and drive positive outcomes.
• Represent Axon at industry events, conferences, and forums to showcase our capabilities and thought leadership in cloud-based law enforcement technology.
• Monitor market trends, competitive dynamics, and regulatory developments to inform engagement strategies and identify new opportunities for growth.
• Track and report on engagement activities, including key milestones, outcomes, and performance metrics, to senior leadership and stakeholders.

What You Bring

• Experience in sales operations & strategy,
• Experience in enterprise technology, SaaS, or public sector-focused solutions preferred
• Excellent communication, relationship-building, and stakeholder management skills
• Ability to manage multiple priorities in a fast-paced, matrixed global environment
• Proven experience supporting or co-owning complex sales cycles and quoting processes
• Comfortable working cross-functionally with sales, legal, finance, and delivery teams
• Self-motivated, detail-oriented, and results-driven
• Experience working with or alongside system integrators or channel partners is highly desirable
• Experience working as European Public Safety Executive - Preferred
• Experience engaging with EuropCop or experience working within EuroCop - Preferred

Benefits

Contact

Axon Public Safety Germany SE

Siemensstraße  13b, 63128, Dietzenbach, Germany