Lead Product Manager - Measurement & Attribution (m/f/d)
adsquare GmbH
Product Management
Attribution modeling
Measurement standards
📊 Data-driven research
Commercial strategy
KPI tracking
Cross-functional collaboration
Zusammenfassung
Lead Product Manager responsible for Attribution & Measurement portfolio. Key tasks include defining strategies, managing products, and mentoring. Requires 5+ years in Product Management in AdTech/MarTech.
At Adsquare, our mission is powered by two core pillars:
• Passion — Solving complex challenges with great people, tech, and data
• Niche — Location Intelligence for Programmatic Advertising
Our core values guide everything we do:
• Drive: We turn ambition into action
• Resilience: We adapt, persevere, and grow stronger
• No BS: We value honesty, transparency, and clear communication
• Humble: We choose modesty over vanity and let results speak for themselves
• Moral Compass: We do the right thing with fairness, integrity, and respect
We look for candidates who combine technical excellence with these values.
What you will do
Lead & Mentor: Act as the strategic lead for the Attribution & Measurement portfolio. You will mentor existing Product Owners, ensuring clarity of priorities and providing the guidance they need to grow.
Define Vision & Strategy: Recommend strategies for the Attribution suite that align with the company’s 3-year picture. You will monitor market trends to create compelling pitches that drive our revenue forward.
Drive Discovery: Lead the research phase by organizing customer interviews and competitive analysis to identify opportunities for accuracy and usability improvements.
Manage the Portfolio: Be accountable for the overall success and quality of the Attribution & Measurement products. You will maintain a validated roadmap and make necessary trade-off decisions to protect delivery timelines.
Collaborate Cross-Functionally: Coordinate with Engineering, Design, Partnerships, and Commercial teams. You will ensure transparency through regular updates and demos.
Master the Go-To-Market: Work closely with Marketing and Sales to bring products to market with the right messaging, pricing, and commercial strategy.
Measure Success: Track and analyze KPIs to measure product performance (adoption, retention, monetization) and take proactive action to improve them.
Ideally you are
A Strategic Thinker: You have 5+ years of experience in Product Management, with a proven track record of defining product vision and strategy within the AdTech or MarTech space.
An Expert in the Field: You possess deep knowledge of Attribution modeling (LTA, MTA, MMM, Incrementality studies) and Measurement standards. You understand the market dynamics and are eager to become the internal subject matter expert.
A Leader & Mentor: You have experience coaching other Product Owners or junior PMs. You know how to provide feedback that grows expertise and fosters accountability without micromanaging.
Commercial Minded: You don't just build features; you build businesses. You are comfortable collaborating with Finance and Commercial teams to define pricing, business models, and Go-to-Market strategies.
Discovery Driven: You are experienced in leading data-driven research and customer interviews. You know how to validate assumptions cheaply to maximize the ROI of development.
A Great Communicator: You can tell compelling stories to sell your vision to leadership, while also being able to break down complex initiatives for engineering teams.
Based in Europe.
A person who cares about the notion of collective achievements. Winning is a together-thing (this is non-negotiable for this specific position).
You feel that you don't meet all but most requirements? Apply anyway. You have the chance to develop further with us.
We offer
Why us?
Why Join Adsquare?
On top of a competitive package, we offer:
Hybrid work model and remote work from anywhere worldwide (up to 3 months per year)
Individual yearly learning budget of €1,200
30 vacation days per year
BVG ticket and Urban Sports Club membership
Company pension scheme
Regular team and company events
Latest hardware and all tools you need to thrive
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vor 5 Tagen
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